Demand For Interdental Brushes Is Anticipated To Expand At A CAGR Of 5% Over The Next Ten Years

Market Snapshot

Fact.MR’s interdental cleaning products industry analysis shows that the global market was valued at US$ 3 Bn in 2020, and is projected to top US$ 4 Bn by 2031, expanding at a CAGR of 3%. Demand for interdental brushes is projected to expand at a CAGR of 5%, reaching a valuation of around US$ 1 Bn by 2031, with that for toothpicks is increasing at 4%.

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Key Points Covered in Interdental Cleaning Products Industry Survey:

• Market Estimates and Forecasts (2016-2031)
• Key Drivers and Restraints Shaping Market Growth
• Segment-wise, Country-wise and Region-wise Analysis
• Competition Mapping and Benchmarking
• Market Share Analysis
• COVID-19 Impact on Sales of Interdental Cleaning Products and How to Navigate
• Recommendation on Key Winning Strategies

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Sales Analysis of Interdental Cleaning Products from 2016 to 2020 Vs Demand Outlook for 2021 to 2031

As per Fact.MR – a market research and competitive intelligence provider, the global interdental cleaning products market was valued at US$ 950 Mn in 2016, and is anticipated to rise at a CAGR of 3% to top US$ 4 Bn by 2031.

Over the last decade, there has been a rise in dental problems such as plaque, dental cavities, bad breath, and inflammation of the gums across the world. This has fuelled demand for interdental cleaning products.

Increasing disposable income in developing countries such as India, China, and Japan is leading to the market growth of interdental cleaning products. Many innovative products such as dental floss, electric interdental toothbrushes, dental tapes, and tongue cleaners are being adopted by high and middle-income people.

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Key Market Segments Covered in Interdental Cleaning Products Industry Research

• On the Basis of Product:

  • Interdental Brushes
  • Toothpicks
  • Dental Tapes
  • Dental Floss

• On the Basis of Sales Channel:

  • Interdental Cleaning Products Sold Offline
  • Interdental Cleaning Products Sold Online

Competitive Landscape

The interdental cleaning products market is largely fragmented, and companies are observed investing in product launch strategies. Major players are also focusing on strategic partnerships and acquisitions to consolidate their market position. Further, corporate social responsibility (CSR) initiatives by companies such as, oral hygiene awareness campaigns and dental care programs will help gain consumer attention.

• In 2017, Oral B launched Dubbed 2000 and PRO 600 rechargeable round headed toothbrushes in India. These toothbrushes are equipped with advanced pulsating technology for better removal of plaque.

Why is Consumer Preference High Towards Interdental Brushes?

Demand for interdental brushes is anticipated to expand at a CAGR of 5% over the next ten years.

Technological advancements is the reason for growth of the market. Battery-powered and electric interdental toothbrushes are some of the new innovative products that are gaining popularity among the middle and high-income groups. The rise in geriatric population is also a reason for growth of the market. Old age people suffer from more dental problems and prefer easy to use interdental brushes.

It is owing to the user-friendly property of interdental brushes that their demand is on the rise.

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