The interdental cleaning products market study offers insights into chief growth drivers and restraints impacting the overall expansion of the market. The report also divulges insights into interdental cleaning products demand outlook in terms of product and sales channel. It studies key strategies adopted by vendors to increase sales.
Fact.MR – A Market Research and Competitive Intelligence Provider: The global interdental cleaning products market is expected to increase at a CAGR of 3% yearly through 2031, according to Fact.MR. By the end of 2031, the market is predicted to be worth more than US$ 4 billion, up from US$ 3 billion in 2020.
Demand for toothpicks will surge across the globe due to its low cost, easy availability and high usage feasibility. According to the study, sales of toothpicks totaled US$ 410 million in 2020 and it is expected to register a CAGR of 4% over the forecast period. Consequently, toothpicks will remain top-selling interdental cleaning devices.
Aside from that, sales will continue to rise as the global senior population grows. Maintaining good oral hygiene is especially important as people age and become more susceptible to periodontal disease and gingivitis.
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In this context, interdental brushes are predicted to become more popular, owing to their user-friendly characteristics. Sales of interdental cleaning brushes are expected to grow at a CAGR of 5% from 2021 to 2031, according to the study.
In this context, interdental brushes are predicted to become more popular, owing to their user-friendly characteristics. Sales of interdental cleaning brushes are expected to grow at a CAGR of 5% from 2021 to 2031, according to the study.
The market will also benefit from the introduction of cutting-edge products like battery-powered and electric interdental toothbrushes. Offline sales are expected to account for over 90% of the market, according to Fact.MR. Despite the rise of ecommerce, offline sales channels will continue to be more popular over the projected period of the report.
Regionally, the Europe market accounted for 29% of interdental cleaning products sales registered globally. Meanwhile, factors high adoption of flosses and interdental brushes and growing awareness towards oral hygiene are spurring will continue spurring sales through the assessment period.
“Increasing awareness towards maintaining dental hygiene to surge demand for interdental cleaning products,” Says a Fact.MR analyst.
Key Takeaways:
- Europe is likely to emerge as a lucrative market, accounting for 29% share of the global sales.
- Due to surging demand for electric interdental brushes and flosses, the U.S. is expected to dominate the market in North America.
- The China market for interdental cleaning products is estimated to reach a valuation of US$ 852 Mn through 2031, expanding at a CAGR of 5% over the forecast period.
- Based on type, toothpicks segment is expected to project a CAGR of 4% over the forecast period.
- Demand for interdental brushes is anticipated to expand at a CAGR of 5% over the assessment period 2021-2031.
Key Drivers
- The market is growing due to an increase in the prevalence of dental problems such as plaque, cavities, foul breath, and gum inflammation.
- Sales prospects are improving as more people use interdental cleaning tools like floss and interdental brushes.
- Sales of interdental cleaning products are increasing as consumer awareness of the need of good oral hygiene grows.
Key Restraints
- Strict regulations and slow approval of new products in the industry are hampering sales of interdental cleaning products.
- Low awareness about availability of interdental cleaning product options is impeding the market growth.
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Competitive Analysis
Leading players in the market are focusing on new products launches in order to strengthen their product footprint in the market.
For instance, in 2020, Colgate-Palmolive, leading global consumer products Company, focused on Oral Care, Personal Care, pet nutrition and home care, announced the launch of its new Colgate® Plaqless Pro smart electric toothbrush that detects biofilm buildup and coaches in real time for more complete brushing. With Colgate® Plaqless, Colgate aims at delivering highly advanced solutions to its end consumers to enhance their portfolio in oral health sector.
Other market players are undertaking mergers & acquisitions to gain a competitive edge in the market.
For instance, in 2020, Perrigo, a leading provider of affordable self-care products, announced that it has completed the acquisition of the oral self-care assets of High Ridge Brands. This strategic acquisition underscores the attractive opportunities available in this space.
Some of the leading players operating in the interdental cleaning products market profiled by Fact.MR are:
- Johnson & Johnson,
- Trisa AG,
- Procter & Gamble Company
- TePe Plackers
- Curaprox, Lion Corp
- The Humble Co
- Colgate-Palmolive Co
- 3M Company
- DenTek Oral Care Inc
- M+C Schiffer GmbH
- DentalPro
More Valuable Insights on Interdental Cleaning Products Market
Fact.MR, in its new report, offers an unbiased analysis of the global interdental cleaning products market, analyzing forecast statistics through 2021 and beyond. The study reveals growth projections on interdental cleaning products market with detailed segmentation:
- On the Basis of Product:
- Interdental Brushes
- Toothpicks
- Dental Tapes
- Dental Floss
- On the Basis of Sales Channel:
- Interdental Cleaning Products Sold Offline
- Interdental Cleaning Products Sold Online
Key Questions Covered in the Interdental Cleaning Products Market Report
- The market survey also highlights projected sales growth for interdental cleaning products market between 2021 and 2031
- The report offers insight into interdental cleaning products demand outlook for forecast period 2021-2031
- Interdental cleaning products market share analysis of the key companies within the industry and coverage of strategies such as mergers & acquisitions, collaborations or partnerships, and others
- Interdental cleaning products market analysis identifies key growth drivers, restraints, and other forces impacting prevailing trends and evaluation of current market size and forecast and technological advancements within the industry
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